Handmade Jewellery UK Guild of Jewellery Designers
Now is the time of year to take a long hard look at your business and think about your marketing plan. Are you keeping up with the latest tips and tricks for attracting new customers and keeping your existing ones engaged and interested? There are some excellent articles in the GoJD archives written especially for independent jewellers, coupled with the latest marketing techniques it should give your business a kick-start for 2016! Follow our top tips for marketing your jewellery and building a business image that consumers will trust.
There were some outstanding entries for this competition and we judges had quite a tough time settling on a winner! We are delighted to announce that Rocker Dave has won with his platinum piece 'Dead Man's Hand'.
In an exciting and exclusive opportunity for designers in their 1st year of business, applications for New Designers On Year On are now open. One Year On is an exclusive curated exhibition within New Designers, showcasing designers with an entrepreneurial flair in their first year of business. There is no application fee to apply, and those who are chosen to exhibit are selected by a panel of industry specialists on the strength and ambition demonstrated through their work.
Jewellery Photo Studio is a jewellery focussed photo retouching studio based in London. Having been started by a former jewellery designer, the studio understands jewellers' photographic needs and is expert in the field of composition and retouching. This combination of skills helps them to communicate the value of a jeweller's work to their customers and ultimately increase online and offline sales.
The acclaimed silversmith James Dougall is soon to be exhibiting his newest work in a Clerkenwell gallery alongside pieces from renowned designers, Nick and Sarah Allen. In what will be one of the stand out gallery shows this autumn, lovers of good design and fine craftsmanship should head for The Gallery on St Johns Square, Clerkenwell to take advantage of a rare opportunity to see exceptional pieces by these three respected designers, whose work is found in some of the world’s most fabulous homes.
The overriding feel for AW15 would best be described as the push. You could be forgiven for reading about the trends this season and thinking that nothing has really changed - the themes sound roughly similar to past seasons trends ergo nothing has really moved on, but this is really not the case. Sure, you will see the same key-words popping up here and there 'mixed-media' 'supersized' 'tribal', but we are really not talking about the same mixed-media/supersized/tribal that we were a year ago. This season, designers have taken the same themes and characteristics (because as we all know, trends rarely pop out of nowhere. They are in constant motion, evolving and developing over the seasons) and given them a daring push.
Craft In Focus is staging a contemporary craft and design fair during the August bank holiday weekend within the RHS Garden at Hyde Hall. This craft event will showcase over 100 of the very best contemporary craftmakers and artists in the UK and will give the public the opportunity to view and purchase direct from talented designer makers who have a real passion for the work that they create.
As jewellery moves forward through the technological age, more and more jewellers are choosing to use CAD software to create pieces. There are many benefits to using CAD, especially one with a rendering package. It allows you to develop a design and make changes whilst creating. In the past, you would need to draw multiple sketches and create test pieces if unsure about a design, This can be quite a long and expensive process. However, with CAD you are able to see what a piece will look like once finished, even before you pick up a buff stick.
Last October Mirri Damer was approached and asked if she would make a headpiece for Dawn French for her inauguration as Chancellor of Falmouth University. She is based in Cornwall and had previously made wedding bands for Dawn and so she had suggested Mirri for the job.